Sera Helsinki

E-1027 White + White - Hand Woven Rug


Sera Helsinki rugs provide to improve the living standards of the artisans by empowering the most vulnerable groups in Ethiopia: people with disabilities and single mothers.  Combining modern Finnish designer with traditional Ethiopian craftsmanship.  Samu-Jussi Koski is a Finnish fashion designer and the founder and Creative Director of Samuji. His rug design for Sera Helsinki is inspired by the iconic minimalist E-1027 house designed by architect Eileen Gray in 1926.  Composed of blocks of colour and divided by textural fringe making an architectural statement.

  • Natural white
  • Woven rugs are 50% cotton and 50% pure wool with natural lanolin which repel stains and dirt
  • Available in 3 colour options. Composed of two heights: Base - 1/4"h, Fringe - 1/2"h
  • Custom sizes available on request
  • Design by Samu-Jussi Koski
  • This product is hand-made to order, lead-time is 10-12 weeks

*Sample cost is reimbursed if customer purchases a rug.

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