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SERA HELSINKI

THE BRAND

Empowering design, the heart of Sera Helsinki is supporting vulnerable groups in Africa. The fair trade, ethically made, all natural products are made from pure sheep wool & cotton, using no dyes or chemicals. Each piece is one of a kind and handmade with love, creating a beautiful collection of minimalist wool rugs and cotton towels, combining modern Finnish design with ancient traditional Ethiopian craftsmanship.

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Nurja - White + Black - Hand Knotted RugNurja - White + Black - Hand Knotted Rug
Nurja - White + Black - Hand Knotted Rug Sale priceFrom $35.00 USD
Nurja - White + Brown - Hand Knotted RugNurja - White + Brown - Hand Knotted Rug
Nurja - White + Brown - Hand Knotted Rug Sale priceFrom $35.00 USD
Nurja - White + White - Hand Knotted RugNurja - White + White - Hand Knotted Rug
Nurja - White + White - Hand Knotted Rug Sale priceFrom $35.00 USD
Virta - White, Brown & Black - Hand Knotted RugVirta - White, Brown & Black - Hand Knotted Rug
Virta - White, Brown & Black - Hand Knotted Rug Sale priceFrom $30.00 USD
Vuoristo - White + Black - Hand Knotted RugVuoristo - White + Black - Hand Knotted Rug
Vuoristo - White + Black - Hand Knotted Rug Sale priceFrom $30.00 USD
Vuoristo - White + Brown - Hand Knotted RugVuoristo - White + Brown - Hand Knotted Rug
Vuoristo - White + Brown - Hand Knotted Rug Sale priceFrom $30.00 USD
Vuoristo - White + White - Hand Knotted RugVuoristo - White + White - Hand Knotted Rug
Vuoristo - White + White - Hand Knotted Rug Sale priceFrom $30.00 USD
E-1027 White + White - Hand Knotted RugE-1027 White + White - Hand Knotted Rug
E-1027 White + White - Hand Knotted Rug Sale priceFrom $30.00 USD
Hanki II - Hand Knotted RugHanki II - Hand Knotted Rug
Hanki II - Hand Knotted Rug Sale priceFrom $30.00 USD
Hanki - Hand Knotted RugHanki - Hand Knotted Rug
Hanki - Hand Knotted Rug Sale priceFrom $30.00 USD
Valli, White + Black - Hand Knotted Wool RugSera Helsinki, Finnish designed hand-made rugs from Ethiopia, fair-trade, ethically made. Available exclusively in North America, Canada and USA, through Studio Nordhaven. Valli Knotted Wool Rug - White + Beige - Saaristo Collection
Valli, White + Black - Hand Knotted Wool Rug Sale priceFrom $30.00 USD
Valli, White + Beige - Hand Knotted Wool RugValli, White + Beige - Hand Knotted Wool Rug
Valli, White + Beige - Hand Knotted Wool Rug Sale priceFrom $30.00 USD
Valli, White + White - Hand Knotted Wool RugValli, White + White - Hand Knotted Wool Rug
Valli, White + White - Hand Knotted Wool Rug Sale priceFrom $30.00 USD
Polku - Hand Knotted RugPolku - Hand Knotted Rug
Polku - Hand Knotted Rug Sale priceFrom $30.00 USD
Tuohi - Hand Knotted Wool RugTuohi - Hand Knotted Wool Rug
Tuohi - Hand Knotted Wool Rug Sale priceFrom $30.00 USD
Laine, White + Brown - Hand Knotted RugLaine, White + Brown - Hand Knotted Rug
Laine, White + Brown - Hand Knotted Rug Sale priceFrom $30.00 USD
Laine, White + Black - Hand Knotted RugLaine, White + Black - Hand Knotted Rug
Laine, White + Black - Hand Knotted Rug Sale priceFrom $30.00 USD
Luoto - Hand Knotted Wool RugLuoto - Hand Knotted Wool Rug
Luoto - Hand Knotted Wool Rug Sale priceFrom $30.00 USD
E-1027 White + Black - Hand Knotted RugE-1027 White + Black - Hand Knotted Rug
E-1027 White + Black - Hand Knotted Rug Sale priceFrom $30.00 USD
E-1027 White, Brown + Black - Hand Knotted RugE-1027 White, Brown + Black - Hand Knotted Rug
E-1027 White, Brown + Black - Hand Knotted Rug Sale priceFrom $30.00 USD
Laine, Natural White - Hand Knotted RugLaine, Natural White - Hand Knotted Rug
Laine, Natural White - Hand Knotted Rug Sale priceFrom $30.00 USD
Nurja - White + Black - Hand Woven RugNurja - White + Black - Hand Woven Rug
Nurja - White + Black - Hand Woven Rug Sale priceFrom $25.00 USD
Nurja - White + Brown - Hand Woven RugNurja - White + Brown - Hand Woven Rug
Nurja - White + Brown - Hand Woven Rug Sale priceFrom $25.00 USD
Nurja - White + White - Hand Woven RugNurja - White + White - Hand Woven Rug
Nurja - White + White - Hand Woven Rug Sale priceFrom $25.00 USD
E-1027 White + Brown - Hand Knotted RugSera Helsinki, Finnish designed hand-made rugs from Ethiopia, fair-trade, ethically made. Available exclusively in North America, Canada and USA, through Studio Nordhaven. E-1027 knotted - white + brown
E-1027 White + Brown - Hand Knotted Rug Sale priceFrom $25.00 USD
E-1027 White + Brown - Hand Woven RugE-1027 White + Brown - Hand Woven Rug
E-1027 White + Brown - Hand Woven Rug Sale priceFrom $20.00 USD
Abeba - White + Black - Hand Woven RugAbeba - White + Black - Hand Woven Rug
Abeba - White + Black - Hand Woven Rug Sale priceFrom $20.00 USD
Abeba - White + Brown - Hand Woven RugAbeba - White + Brown - Hand Woven Rug
Abeba - White + Brown - Hand Woven Rug Sale priceFrom $20.00 USD
Vuoristo - White + Brown - Hand Woven RugVuoristo - White + Brown - Hand Woven Rug
Vuoristo - White + Brown - Hand Woven Rug Sale priceFrom $20.00 USD
Vuoristo - White + Black - Hand Woven RugVuoristo - White + Black - Hand Woven Rug
Vuoristo - White + Black - Hand Woven Rug Sale priceFrom $20.00 USD
Vuoristo - White + White - Hand Woven RugVuoristo - White + White - Hand Woven Rug
Vuoristo - White + White - Hand Woven Rug Sale priceFrom $20.00 USD
E-1027 White + White - Hand Woven RugE-1027 White + White - Hand Woven Rug
E-1027 White + White - Hand Woven Rug Sale priceFrom $20.00 USD
Hanki II - Hand Woven RugHanki II - Hand Woven Rug
Hanki II - Hand Woven Rug Sale priceFrom $20.00 USD
Hanki - Hand Woven RugHanki - Hand Woven Rug
Hanki - Hand Woven Rug Sale priceFrom $20.00 USD
Kuura - Hand Woven RugKuura - Hand Woven Rug
Kuura - Hand Woven Rug Sale priceFrom $20.00 USD
Polku - Hand Woven RugPolku - Hand Woven Rug
Polku - Hand Woven Rug Sale priceFrom $20.00 USD
Laine - White + Brown - Hand Woven RugLaine - White + Brown - Hand Woven Rug
Laine - White + Brown - Hand Woven Rug Sale priceFrom $20.00 USD
Laine - White + Black - Hand Woven RugSera Helsinki, Finnish designed hand-made rugs from Ethiopia, fair-trade, ethically made. Available exclusively in North America, Canada and USA, through Studio Nordhaven. Laine Woven Rug - White + Black - Saaristo Collection
Laine - White + Black - Hand Woven Rug Sale priceFrom $20.00 USD
Laine - White + White - Hand Woven RugLaine - White + White - Hand Woven Rug
Laine - White + White - Hand Woven Rug Sale priceFrom $20.00 USD
Palsta, White + Brown - Hand Woven RugPalsta, White + Brown - Hand Woven Rug
Palsta, White + Brown - Hand Woven Rug Sale priceFrom $20.00 USD
Palsta, White + Black - Hand Woven RugPalsta, White + Black - Hand Woven Rug
Palsta, White + Black - Hand Woven Rug Sale priceFrom $20.00 USD
E-1027 White + Black - Hand Woven RugSera Helsinki, Finnish designed hand-made rugs from Ethiopia, fair-trade, ethically made. Available exclusively in North America, Canada and USA, through Studio Nordhaven. E-1027 Hand Woven Rug - White + Black
E-1027 White + Black - Hand Woven Rug Sale priceFrom $20.00 USD
E-1027 White, Brown + Black - Hand Woven RugE-1027 White, Brown + Black - Hand Woven Rug
E-1027 White, Brown + Black - Hand Woven Rug Sale priceFrom $20.00 USD

KNOTTED RUG COLLECTION

WOVEN RUG COLLECTION

TOWEL COLLECTION

Sera Helsinki, Finnish designed hand-made rugs from Ethiopia, fair-trade, ethically made. Available exclusively in North America, Canada and USA, through Studio Nordhaven. Valli Knotted Wool Rug - White + Beige - Saaristo Collection

SWATCHES & SAMPLES

EMPOWERING DESIGN

THE STORY

KNOTTING METHOD

WEAVING METHOD

CARE GUIDE FOR RUGS

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