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SERA HELSINKI

THE BRAND

Empowering design, the heart of Sera Helsinki is supporting vulnerable groups in Africa. The fair trade, ethically made, all natural products are made from pure sheep wool & cotton, using no dyes or chemicals. Each piece is one of a kind and handmade with love, creating a beautiful collection of minimalist wool rugs and cotton towels, combining modern Finnish design with ancient traditional Ethiopian craftsmanship.

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Savu Towel, Brown with Beige Edge - Hand WovenSavu Towel, Brown with Beige Edge - Hand Woven
Savu Towel, Brown with Beige Edge - Hand Woven Sale priceFrom $38.00
Savu Towel, Beige with Brown Edge - Hand WovenSavu Towel, Beige with Brown Edge - Hand Woven
Savu Towel, Beige with Brown Edge - Hand Woven Sale priceFrom $38.00
Myrsky Towel, Brown with Beige Stripe - Hand WovenMyrsky Towel, Brown with Beige Stripe - Hand Woven
Myrsky Towel, Brown with Beige Stripe - Hand Woven Sale priceFrom $38.00
Myrsky Towel, Beige with Brown Stripe - Hand WovenMyrsky Towel, Beige with Brown Stripe - Hand Woven
Myrsky Towel, Beige with Brown Stripe - Hand Woven Sale priceFrom $38.00
Ukkonen Towel Collection - Hand WovenUkkonen Towel Collection - Hand Woven
Ukkonen Towel Collection - Hand Woven Sale priceFrom $38.00
Utu Towel Collection - Hand WovenUtu Towel Collection - Hand Woven
Utu Towel Collection - Hand Woven Sale priceFrom $38.00
Savu Towel Collection - Hand WovenSavu Towel Collection - Hand Woven
Savu Towel Collection - Hand Woven Sale priceFrom $38.00
Myrsky Towel Collection | Grey & Black Stripe - Hand WovenMyrsky Towel Collection | Grey & Black Stripe - Hand Woven
Myrsky Towel Collection | Grey & Black Stripe - Hand Woven Sale priceFrom $38.00
Musta Towel Collection | Pure Black - Hand WovenMusta Towel Collection | Pure Black - Hand Woven
Musta Towel Collection | Pure Black - Hand Woven Sale priceFrom $38.00
Tihku Towel Collection | Grey with White Stripes - Hand WovenTihku Towel Collection | Grey with White Stripes - Hand Woven
Tihku Towel Collection | Grey with White Stripes - Hand Woven Sale priceFrom $38.00
Tihku Towel Collection | White with Grey Stripes - Hand WovenTihku Towel Collection | White with Grey Stripes - Hand Woven
Tihku Towel Collection | White with Grey Stripes - Hand Woven Sale priceFrom $38.00
Tihku Towel Collection | All White - Hand WovenTihku Towel Collection | All White - Hand Woven
Tihku Towel Collection | All White - Hand Woven Sale priceFrom $38.00
Usva Towel Collection | White with Grey Stripes - Hand WovenUsva Towel Collection | White with Grey Stripes - Hand Woven
Usva Towel Collection | White with Grey Stripes - Hand Woven Sale priceFrom $38.00
Riite Towel Collection - Hand WovenRiite Towel Collection - Hand Woven
Riite Towel Collection - Hand Woven Sale priceFrom $38.00
Nurja - White + Black - Hand Knotted RugNurja - White + Black - Hand Knotted Rug
Nurja - White + Black - Hand Knotted Rug Sale priceFrom $35.00
Nurja - White + Brown - Hand Knotted RugNurja - White + Brown - Hand Knotted Rug
Nurja - White + Brown - Hand Knotted Rug Sale priceFrom $35.00
Nurja - White + White - Hand Knotted RugNurja - White + White - Hand Knotted Rug
Nurja - White + White - Hand Knotted Rug Sale priceFrom $35.00
Virta - White, Brown & Black - Hand Knotted RugVirta - White, Brown & Black - Hand Knotted Rug
Virta - White, Brown & Black - Hand Knotted Rug Sale priceFrom $30.00
Vuoristo - White + Black - Hand Knotted RugVuoristo - White + Black - Hand Knotted Rug
Vuoristo - White + Black - Hand Knotted Rug Sale priceFrom $30.00
Vuoristo - White + Brown - Hand Knotted RugVuoristo - White + Brown - Hand Knotted Rug
Vuoristo - White + Brown - Hand Knotted Rug Sale priceFrom $30.00
Vuoristo - White + White - Hand Knotted RugVuoristo - White + White - Hand Knotted Rug
Vuoristo - White + White - Hand Knotted Rug Sale priceFrom $30.00
E-1027 White + White - Hand Knotted RugE-1027 White + White - Hand Knotted Rug
E-1027 White + White - Hand Knotted Rug Sale priceFrom $30.00
Hanki II - Hand Knotted RugHanki II - Hand Knotted Rug
Hanki II - Hand Knotted Rug Sale priceFrom $30.00
Hanki - Hand Knotted RugHanki - Hand Knotted Rug
Hanki - Hand Knotted Rug Sale priceFrom $30.00
Valli, White + Grey - Hand Knotted Wool RugSera Helsinki, Finnish designed hand-made rugs from Ethiopia, fair-trade, ethically made. Available exclusively in North America, Canada and USA, through Studio Nordhaven. Valli Knotted Wool Rug - White + Beige - Saaristo Collection
Valli, White + Grey - Hand Knotted Wool Rug Sale priceFrom $30.00
Valli, White + Beige - Hand Knotted Wool RugValli, White + Beige - Hand Knotted Wool Rug
Valli, White + Beige - Hand Knotted Wool Rug Sale priceFrom $30.00
Valli, White + White - Hand Knotted Wool RugValli, White + White - Hand Knotted Wool Rug
Valli, White + White - Hand Knotted Wool Rug Sale priceFrom $30.00
Polku - Hand Knotted RugPolku - Hand Knotted Rug
Polku - Hand Knotted Rug Sale priceFrom $30.00
Tuohi - Hand Knotted Wool RugTuohi - Hand Knotted Wool Rug
Tuohi - Hand Knotted Wool Rug Sale priceFrom $30.00
Laine, White + Brown - Hand Knotted RugLaine, White + Brown - Hand Knotted Rug
Laine, White + Brown - Hand Knotted Rug Sale priceFrom $30.00
Laine, White + Black - Hand Knotted RugLaine, White + Black - Hand Knotted Rug
Laine, White + Black - Hand Knotted Rug Sale priceFrom $30.00
Luoto - Hand Knotted Wool RugLuoto - Hand Knotted Wool Rug
Luoto - Hand Knotted Wool Rug Sale priceFrom $30.00
E-1027 White + Black - Hand Knotted RugSera Helsinki, Finnish designed hand-made rugs from Ethiopia, fair-trade, ethically made. Available exclusively in North America, Canada and USA, through Studio Nordhaven. E-1027 knotted - white + black
E-1027 White + Black - Hand Knotted Rug Sale priceFrom $30.00
E-1027 White, Brown + Black - Hand Knotted RugE-1027 White, Brown + Black - Hand Knotted Rug
E-1027 White, Brown + Black - Hand Knotted Rug Sale priceFrom $30.00
Laine, Natural White - Hand Knotted RugLaine, Natural White - Hand Knotted Rug
Laine, Natural White - Hand Knotted Rug Sale priceFrom $30.00
Nurja - White + Black - Hand Woven RugNurja - White + Black - Hand Woven Rug
Nurja - White + Black - Hand Woven Rug Sale priceFrom $25.00
Nurja - White + Brown - Hand Woven RugNurja - White + Brown - Hand Woven Rug
Nurja - White + Brown - Hand Woven Rug Sale priceFrom $25.00
Nurja - White + White - Hand Woven RugNurja - White + White - Hand Woven Rug
Nurja - White + White - Hand Woven Rug Sale priceFrom $25.00
E-1027 White + Brown - Hand Knotted RugSera Helsinki, Finnish designed hand-made rugs from Ethiopia, fair-trade, ethically made. Available exclusively in North America, Canada and USA, through Studio Nordhaven. E-1027 knotted - white + brown
E-1027 White + Brown - Hand Knotted Rug Sale priceFrom $25.00
E-1027 White + Brown - Hand Woven RugE-1027 White + Brown - Hand Woven Rug
E-1027 White + Brown - Hand Woven Rug Sale priceFrom $20.00
Abeba - White + Black - Hand Woven RugAbeba - White + Black - Hand Woven Rug
Abeba - White + Black - Hand Woven Rug Sale priceFrom $20.00
Abeba - White + Brown - Hand Woven RugAbeba - White + Brown - Hand Woven Rug
Abeba - White + Brown - Hand Woven Rug Sale priceFrom $20.00
Vuoristo - White + Brown - Hand Woven RugVuoristo - White + Brown - Hand Woven Rug
Vuoristo - White + Brown - Hand Woven Rug Sale priceFrom $20.00
Vuoristo - White + Black - Hand Woven RugVuoristo - White + Black - Hand Woven Rug
Vuoristo - White + Black - Hand Woven Rug Sale priceFrom $20.00
Vuoristo - White + White - Hand Woven RugVuoristo - White + White - Hand Woven Rug
Vuoristo - White + White - Hand Woven Rug Sale priceFrom $20.00
E-1027 White + White - Hand Woven RugE-1027 White + White - Hand Woven Rug
E-1027 White + White - Hand Woven Rug Sale priceFrom $20.00
Hanki II - Hand Woven RugHanki II - Hand Woven Rug
Hanki II - Hand Woven Rug Sale priceFrom $20.00
Sera Helsinki Rug Sample Set - 1 Woven & 1 KnottedSera Helsinki Rug Sample Set - 1 Woven & 1 Knotted
Sera Helsinki Rug Sample Set - 1 Woven & 1 Knotted Sale price$20.00

KNOTTED RUG COLLECTION

WOVEN RUG COLLECTION

TOWEL COLLECTION

Sera Helsinki, Finnish designed hand-made rugs from Ethiopia, fair-trade, ethically made. Available exclusively in North America, Canada and USA, through Studio Nordhaven. Valli Knotted Wool Rug - White + Beige - Saaristo Collection

SWATCHES & SAMPLES

EMPOWERING DESIGN

THE STORY

KNOTTING METHOD

WEAVING METHOD

CARE GUIDE FOR RUGS

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